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About Us

Back in 2016, designer James Shawshank identified a perfect gap in the fitness market, and Be Fit Active wear was born. His vision combined fitness and functionality with fashion, allowing our customers to train in comfort, without having to sacrifice their wonderfully adventurous fashion tastes. The merging of these two important areas was a perfect recipe for the ultimate in empowering fitness apparel.

Our befit designs are truly like no other; their metallic style gives each of our products a unique edginess and vibrance unlike anything you’ve seen before. Whether you’re all about the animal prints, camo vibes, florals or bold slogans, we have the perfect active wear product to complement your bright and daring personality. In 2020, we shouldn’t be afraid of being unapologetically ourselves and proud to own our space, whether that be in the gym, out for a run or even lounging. Claim your rightful place in the fitness world and turn heads with our brave and beautiful designs.

We believe in the importance of providing our valued customers with only the highest quality products. This is why all of our garments are printed and embroidered in our home country of Australia wherever possible. Our emphasis on vibrant, unique designs does not detract from the mission to ensure our active wear remains highly functional, providing a premium level of comfort and support. For example, our women’s active wear sets are elasticated to allow for a full range of movement, and slim-fitted with bonded seams and a shaped waistband, making them ideal even for high-impact activities.

After all, feeling supported and flattered by our clothing is just as important as the aesthetics when it comes to feeling confident and empowered, right? Sacrificing functionality for fashion makes no sense to us, which is why whatever your sport, you can put your trust in our active wear.

We stock a range of products, so whatever your favourite sports activity, we are able to provide you with exactly what you need to fully lift you up during your workout! Whether you’re after a full set to help you smash your gym session, yoga or run, a hoodie to finish off the look on those colder days, or even everyday accessories like baseball caps and socks, we have the perfect product for you.

So, if you’re ready to step out in a brand new fit that will allow you to perform to your true potential whilst making the bold fashion statement you’ve been craving, what are you waiting for? It’s true when they say that the right active wear has the power to keep you motivated whilst working towards your fitness best. By investing in Be-Fit Active wear, you’re not only investing in high fashion and quality, but also investing in your goals!

Explore our website to find the perfect garment to support your personal fitness needs and compliment your personality, or head over to Instagram @befitactive for some serious fashion and fitness inspiration from our influencers and happy customers! Finally, if you have any questions about our products, please feel free to contact us via the form provided here (link to contact page), and we will be happy to answer any queries as soon as possible.

For the time being, keep investing in fashion and in your goals with Be-Fit Activewear!